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Wouldn't it be easier to cut the clutter and follow a simple process designed for small and medium businesses to get twitter success? For small business owners and managing directors of SMEs, Twitter and the world of social media can seem like a foreign language. I've been monitoring this area for some time however, I only recently started to actively pursue a Twitter Strategy, the main excuse I was hanging on to ... "I don't want to invest the time until I can be sure I can invest the time consistently for a sustained period".
I got over that one, and so can you. Like many things in business, you need to ask questions on ROI. If a project or strategy in your business passes the ROI test, then off you go. Twitter has now passed my own ROI test, if it passes yours, go for it.
So, I've now started and I thought I'd share my simple Twitter Process, specifically designed for small and medium businesses to get the outcome they want.
At the very least protect your business name / Trade Marks and person name (if possible) by setting up a business twitter account and personal twitter account. Then if you decide you can commit to ‘TIME FOR TWITTER' then follow the process, and let me know how you go! If this all just seems too hard, then you can always get some to "do it for me".
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